News

June 2025
I.Am Systems launches I.Am Home & Body: A new standard in fragrance and body care

We are proud to expand the I.Am Systems range with a brand-new Home & Body line. Discover the first three signature scents. Each fragrance is available in seven luxurious products, ranging from nourishing body essentials to refreshing room sprays, offering a complete fragrance experience.

For everyone who wants to experience the premium quality of I.Am Systems at home, I.Am Home offers a carefully curated collection of home products that combine elegance with functionality. With user-friendly applications and a stylish design, I.Am Home brings salon-quality into your own living space. Transform your house into a true home – your favourite scents will create that unmistakable feeling of coming home.

In addition, I.Am Body presents a collection of indulgent body rituals that nourish, hydrate, and beautify your skin. Focusing on nature-inspired ingredients and modern formulations, this line delivers the ultimate body care experience. Pamper your body and mind with the luxurious formulas of I.Am Body – completely free from parabens and silicones, and 100% cruelty-free.

Be inspired by our products and experience the power of I.Am.

Welcome to the world of I.Am Systems – a never ending story.

March 2025
I.Am Systems announces new product lines for 2025

At I.Am Systems, we never stand still. Behind the scenes, our development, marketing, and sales teams are constantly working on innovative concepts and products to further strengthen our range and serve you even better.

Launch of I.Am Collection by BO.

From March 2025, we proudly introduce a brand-new sub-line within I.Am Nail Systems: I.Am Collection by BO.
This line fills the missing links within the current I.Am Nail Systems range and focuses on products for semi-professionals and experienced home users.
The core values always remain at the forefront:
“Innovative, affordable, and accessible for everyone.”

With 200 stunning colours, I.Am Collection by BO. perfectly aligns with market trends and customer desires.

A new chapter

With these introductions, we take another step forward in our growth story and warmly invite you to continue this journey with us.

Welcome to the world of I.Am Systems – a never ending story.

December 2021
Launch of I.Am Professional Nail Systems

On December 15th, 2021, WWBD Group proudly launched a new, innovative, and professional nail brand: I.Am Professional Nail Systems.
With this brand, we bring together quality, creativity, and craftsmanship, specially developed for the professional nail stylist.

Watch our brand video below and discover what I.Am stands for!

See below our exclusive backstage video, captured during the filming of the I.Am Professional Nail Systems brand video.